Yesterday I excitedly shared a blog about the success of one of my team members, Susan Hardin - Downtown Charleston Unit Staged and Sold in 34 Days!! . Susan did a great job on this property. I knew this because the agent raved about it to me. I had never even seen the condo. I personally prefer vacant homes over occupied and typically refer this work out to other team members. This was the case on this one. Susan loves them, so it is a perfect fit!
I didn't have before photos when I posted last night & several people have asked for them. I forwarded the blog to Susan. (She doesn't Rain.) She sent me before photos this morning..... I thought I would show a little about the process of staging & what it really takes to sell a home in 30 days.
BEFORE PHOTOS
AFTER PHOTOS
These changes are pretty dramatic and ultimately helped to sell the home in 34 days. What we rarely show is the process.... Check out this photo Susan provided to see what needed to come out of this home for it to look this good....
This staging job took the movers 3 trips to storage and included many very large pieces of furniture. Fortunately no one actually lived here anymore. It was a second home. Below are a few more photos....
Here is a link if you want to see more of this amazing transformation.....
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Melissa Marro, a published artist, now turned staging advocet and national speaker speaks her mind about real estate and the home staging industry. In her 'no holds barred' approach, audience members find real answers to the industries pitfalls and learn how to overcome them with tried and true information and guidance. With marketing as her passion, she turned a small home based business into one of the nation's largest home staging and training facilities. She now operates as the CEO of First Impressions Home Staging & Interior ReDesign as well as the Executive Director of Certified Staging Professionals International Training Academy (CSPI) - the world's largest Staging Training Organization, and regularly speaks at the StagerList Expos and Real Estate Staging Association (RESA)'s trade events.
For more information on having Marro speak at one of your real estate functions, please contact her at 843.822.2622 or email at marro.melissa@gmail.com
If you would like Marro's team to provide information on staging a property in the state of South Carolina, or the Greater Charleston Area, please visit www.WeStageSC.com, email marro.melissa@gmail.com or call 843.822.2622.
For more information on Marro's CSP Staging Training, please visit www.StagingAndRedesign.com, visit the CSP Calendar for dates or email marro.melissa@gmail.com. Below is a list of Marro's current CSP Certification class dates:
February 6-8 Charleston, SC
February 16-18 Austin, TX
March 6-8 Atlanta, GA
March 13-15 Raleigh, NC
March 20-22 St. Petersburg, FL
April 10-12 Knoxville, TN
May 4-6 Covington, KY
May 18-20 Charlotte, NC
July 5-7 Memphis, TN
July 10-12 Charleston, SC
Thanks for the photo's and thoughts. The one thing you are missing is price. If you have a seller that will listen to their Realtor when it comes to pricing, you will sell a home in 30 days after you work your staging magic. I have a listing that is the best staged home that most Realtors have ever previewed but it is not selling because it is 10% over the market value and the sellers won't listen to me. One more reason to avoid over-priced listings.
Tim
We know that it shouldn't but it still always amazes us how much of a differance staging makes!
Tim - I couldn't agree with you more on this. No matter how great a home looks, if you can't get buyers to the door (which has a lot to do with price, doesn't it?) you can't sell it!
Patty & Scott - it still amazes me sometimes, so I know what you mean!
Melissa,
This is a great example! The room with all the stuff, I can't even tell what I am looking at. People love before and afters and these are great. Thanks for sharing.
Melissa,
Tell Susan I said great job and congratulations on a quick sale. It looks wonderful!
Melissa,
Great post and thank you for sharing the process of staging. There is a lot more involved than people realize! Great job by all. Keep up the great work! Love it!!
Melissa,
You have creative and clear pictures! My wife, Irene Woodworth, thinks you are very refreshing! She says that you will make a fabulous instructor for IRIS!
Melissa,
I was accidently logged into my wife's account (Irene Woodworth) and made a comment about your clear and creative pictures!