Ah, gotcha.... you thought this was going to be another 'bad mls photos' blog, didn't you? Actually this is a follow up to my blog, My favorite staging job ever! I could live here.... I had the opportunity to stage a beautiful home in one of Charleston's most prestigious neighborhoods, I'on. The home has been on the market for over a year and a half and walking through it I feel I knew why.
These are some of the actual MLS photos before staging....
Now contrast this before to the staged after photo....
Clearly the home is a beautiful home. What do you do with the space though? It has a very open floorplan that leave many buyers wondering "how is it all going to fit together?" The lack of furniture does nothing to create size and scale. Staging has created warmth and really shows how stunning this home is AND shows how large this home is!
Now, if you would like to see what the entire staging job looks like.... click here to visit my kodakgallery slide show.
Unfortunately I got called to Savannah today on an emergency and was unable to take these photos myself. My business partner Bevin - bless her - took these photos for me. Read her blog Another Reason Why A Good Camera is so Important to Staging... after you peek. She's clearly awesome with a camera!
I thanked her for taking the photos and providing the slide show for me. Her comment about the home was, "well its easy with an awesome home. It looked incredible - the pictures dont even do it justice. I feel like this one will sell quick, which will be even more awesome!" and this is from a professional home stager who knows the market, the community and sees my work on a daily basis.
This was the seller's reaction to the staging job, "Wow! It looks great, maybe I'll move back in!"
----------------------------------------------------------------------------------------------------------------
Melissa Marro, a published artist, now turned staging advocet and national speaker speaks her mind about real estate and the home staging industry. In her 'no holds barred' approach, audience members find real answers to the industries pitfalls and learn how to overcome them with tried and true information and guidance. With marketing as her passion, she turned a small home based business into one of the nation's largest home staging and training facilities. She now operates as the CEO of First Impressions Home Staging & Interior ReDesign as well as the Executive Director of Certified Staging Professionals International Training Academy (CSPI) - the world's largest Staging Training Organization, and regularly speaks at the StagerList Expos and Real Estate Staging Association (RESA)'s trade events.
For more information on having Marro speak at one of your real estate functions, please contact her at 843.822.2622 or email at marro.melissa@gmail.com
If you would like Marro's team to provide information on staging a property in the state of South Carolina, or the Greater Charleston Area, please visit www.WeStageSC.com, email marro.melissa@gmail.com or call 843.822.2622.
For more information on Marro's CSP Staging Training, please visit www.StagingAndRedesign.com, visit the CSP Calendar for dates or email marro.melissa@gmail.com. Below is a list of Marro's current CSP Certification class dates:
February 6-8 Charleston, SC
February 16-18 Austin, TX
March 6-8 Atlanta, GA
March 13-15 Raleigh, NC
March 20-22 St. Petersburg, FL
April 10-12 Knoxville, TN
May 4-6 Covington, KY
May 18-20 Charlotte, NC
July 5-7 Memphis, TN
July 10-12 Charleston, SC
No, it doesn't look like a million to me...it looks like two million! Great job...Great house.
Melissa, your staging highlights the open feature of this floorplan which lends itself so well to entertaining. The furniture arrangement has ample seating, yet allows communication between grouping areas. Everything flows together elegantly. Love those hurricane candles on the dining table!
Kathy
Michael - Thanks!
Gary - What a nice thing to say! Thank you so much!
Sharon - I think the sellers would really like that offer!
Sandra - from your lips to God's ears! I definately hope so. I just loved this project!
Connie - Thank you! It seems we've been getting a lot of high end (million +) homes lately. We don't actively market to this group so we are guessing they like our portfolios. I'm glad our work is making a statement!
Betty - It is easy when you have something so beautiful to work with! Thank you!
Kathy - *sigh* The hurricanes are from Kirklands. We bought them at their closing sale. (We no longer have one in our area) We bought the last 2 sets and they are great!
JL - Thank you!