St Augustine, St Johns County Real Estate & Home Staging


Never underestimate the power of a conversation - anywhere!

I don't travel that often, and when I do typically it is headed to one staging event or another. I don't even recall which event that I was headed to when I had a conversation with another flyer. I do know that the last trip that this could have been would have been early 2011. I sold my Charleston home staging company in January of 2012. (I did give him the new owner's contact information.) 

Conversation in the DC airport

networkingYou probably do not remember me but we met in an airport - I don't remember which one - I think in Washington DC - but we talked awhile about your business!  As I recall your business is getting homes ready to sell.  I just bought a house and need to get our present house on the market.  I still have a couple of ceilings with popcorn and the front yard needs a little landscaping, etc.  Are you still in that business?

Making an impression

This means that someone has been holding onto my business card for at least 18 months, and more likely 2 years or more. I feel that I must have made quite an impression in that meeting. I wish I could remember which one it was, but honestly, it could have been 5 minutes at a baggage carosel or an hour on the plane from Charleston to DC (or back). I'm not really sure. In any case, it showcases the fact that you have opportunities all around you to network and create a powerful impression. 

Just to be clear, I'm not suggesting that you constantly talk about what you do, but if it happens to come up, be ready with business cards and don't just dismiss it. 


 Author Bio: Melissa Marro, Home Staging Industry leader, Realtor, and entrepreneur offers a unique perspective on New Home Construction, Resale Residential Real Estate, and Home Staging

For more information on buying or selling in the Fleming Island, Orange Park, or Jacksonville, area, visit or call Melissa Marro (marro.melissa at, Keller Williams First Coast Realty, for more information (904-466-2093).


Comment balloon 31 commentsMelissa Marro • June 05 2013 08:01AM


garaughty, abstract art, graphic design, WordPress consultant

Posted by marti garaughty, a highly caffeinated creative type... ( almost 6 years ago

Yay! Thanks for the cookie!!

Posted by Melissa Marro, Jacksonville Real Estate and Home Staging (Keller Williams First Coast Realty - The Marro Team) almost 6 years ago

Maybe you were headed here to Indy on your trip to bring the Advanced Staging class and stay with us. 

Posted by Linda Barnett, Home Matters Indianapolis Indiana (Home Matters Property Stylist Group, Indianapolis, Indiana) almost 6 years ago

Melissa:  Congrats on the Feature ... but more importantly congrats on gaining this business!  I think you prove the point that you can market yourself without it seeming like blatant selling.  Obviously being an agent and home stager is a huge part of you.  Not only how you make a living monetarily.  Your friendliness and willing to share a piece of your life is a huge positive.  This time it gained you business, but I'm thinking it gains you far more on a regular basis.  Be who you are and good things will continue to come your way ...


Posted by Gene Mundt, IL/WI Mortgage Originator - FHA/VA/Conv/Jumbo/Portfolio/Refi, 708.921.6331 - 40+ yrs experience (NMLS #216987, IL Lic. 031.0006220, WI Licensed. APMC NMLS #175656) almost 6 years ago

Moving, circulating, canvassing, a REALTOR's work is never done. List and sell happens all the time! Takes no break in this sport, addiction, passion and some say disease, affliction.

Posted by Andrew Mooers | 207.532.6573, Northern Maine Real Estate-Aroostook County Broker (MOOERS REALTY) almost 6 years ago

Hi Melissa. There is a lot of truth in what you are saying about the "Power of Conversations". One never knows when you might get that phone call, when they remember a conversation we had about our business or our services.

Posted by Jerry Newman, Texas REALTOR, San Antonio Military Relocation (Brown Realty, 210-789-4216, almost 6 years ago

Never hurts to leave your card with anyone if they do not use it maybe they will give it to someone that will.

Posted by David Opoka almost 6 years ago

Melissa, talking about what we do is usually the easiest conversation we can have with strangers. Especially on a plane!

Posted by Connie Harvey, Realtor - Nashville TN Real Estate (Pilkerton Realtors) almost 6 years ago

Melissa~ Thank you for sharing your story. That's a powerful message. You never know where business may come from!

Posted by Donna Foerster, Metro Denver Real Estate Agent (HomeSmart Realty Group) almost 6 years ago

Melissa, your point is well taken...  We are in a service business and everybody will eventually need our services, unlike many other businesses.  That is one of the good things about our chosen profession.

Posted by Gary Frimann, CRS, GRI, REALTOR and Broker (Eagle Ridge Realty / Signature Homes & Estates) almost 6 years ago

Some of the easiest conversations are with strangers we meet and airplane buddies are especially nice...they seem to work. I love receiving another's business card and people always seem happy to receive a card.  Totally agree - you never really know how far that little card goes.

Posted by Jane Chaulklin-Schott, TeamConnect Luxury Homes - Orlando, Florida, 32836 (TEAMCONNECT REALTY - (407) 394-9766) almost 6 years ago

Melissa, I always hand out business cards, you never know when they will be used.

Posted by Helen and Larry Prier- Re-Max Gateway - Residential Real Estate, Anacortes & surrounding Skagit & Island Counties (RE-MAX Gateway- Residential Real Estate Sales) almost 6 years ago

Melissa, how ever you said what you did, it was exactly what they had on their mind. We should never lose a chance to present ourselves, but only when asked.

Posted by Ed Silva, Central CT Real Estate Broker Serving all equally (RE/MAX Professionals, CT 203-206-0754 ) almost 6 years ago

It's why when I train new agents I always tell them to be prepared when they are in public--airport, supermarket, where ever. We need to look professional, behave professionally, know our stats and market. You just never know who'll really pay attention to you.

Posted by Nina Hollander, Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor (Coldwell Banker Residential Brokerage ) almost 6 years ago

Hi Melissa,  yes indeed   one terrific first impression by you.

Posted by Ronald DiLalla, No. Orange Cty Real Estate (Century 21 Discovery DRE 01813824) almost 6 years ago

You never know where your business is coming from...

Posted by Alan May, Helping you find your way home. (Coldwell Banker Residential) almost 6 years ago

When I go out in public I always where a shirt with a Re/max logo on it. Last interesting guy I met at an airport was Jim Fowler the animal guy. He asked me a real estate question because of the shirt.

Posted by Bill Reddington, Destin Florida Real Estate (Re/max Southern Realty) almost 6 years ago

Oh it is the best way to market  yourself with face to face contact. I wear a badge all the time describing what I do so that people will approach me. Every contact is important.

Posted by Jimmy Faulkner, The Best Of St. Augustine (Florida. Homes Realty & Mortgage) almost 6 years ago

Hi Melissa! Not only did you display great business sense at the right time, but you allowed a great personality to come through and be remembered! Great job and great post!!

Posted by Liz McGinley, Service with Integrity Indeed! (Florida Indeed Real Estate, Inc) almost 6 years ago

You are right you never know what is going to catch someone's attention.  I met a client once while I was in the sign store picking up some new riders.  They asked if I handled listing rentals, which I do and 2 weeks later I had their place on the market.

Posted by Cindy Jones, Pentagon, Fort Belvoir & Quantico Real Estate News (Integrity Real Estate Group) almost 6 years ago

You make a great point.  You have to make that good first impression!  Never pass up an opportunity to share what you do and why you are good at what you do. 

I wish you continued success!

Posted by Dee Toohey, Broker, ABR, AHWD, CIPS, FMS, ePro (Innovative Realty Solutions Group) almost 6 years ago

Hi Melissa - never hurts to smile and to strike up a conversation - you must have left quite an impression. Regards Dave

Posted by David Grbich, Orange County Real Estate - 949-500-0484 (Realty One Group - almost 6 years ago

Melissa, congratulations on the Feature!  

   Engaging people in conversation and handing out business cards is the fastest way to success.

Posted by Fred Griffin presently on Leave of Absence, Licensed Florida Real Estate Broker (Fred Griffin Real Estate) almost 6 years ago

I guess you just never know who's going to remember you. Great story.

Posted by Jill Sackler, LI South Shore Real Estate - Broker Associate (Charles Rutenberg Realty Inc. 516-575-7500) almost 6 years ago

So true - we just never know and I have had people call me that I met and like you don't remember where but they remember. 

Posted by Linda Urbick, Selling San Ramon Valley - 925-786-5132 (RealtyOne Group) almost 6 years ago

Melissa, this is a wonderful story!  Everyone who reads it will be handing out cards tomorrow!

Posted by Sharon Parisi, Dallas Homes (United Real Estate Dallas ) almost 6 years ago

I talk to everyone on a daily basis and pass out my card. People have to know what we do for a living.

Posted by Harry F. D'Elia, Investor , Mentor, GRI, Radio, CIPS, REOs, ABR (Real Estate and Beyond, LLC) almost 6 years ago
We're blessed to be in an industry that is a topic of discussion in so many social settings. We rarely have to raise the topic....someone else surely will!
Posted by Karen Crowson, Your Agent for Change (Coldwell Banker Residential Brokerage) almost 6 years ago

People like to talk about real estate because their home, or future home, is their biggest liability.  Folks want to know what is happening in the market.

The Washington DC metro area flipped from a buyers market to a sellers market in 2012.  It was a rapid and suden shift.  Many folks are stunned when I say the market has shifted back to the sellers.

Erick Blackwelder
Exit Choice Realty
Woodbridge VA


Equal Housing Opportunity

Posted by Erick Blackwelder, Text or call Erick now at 703-677-1120. (Cell: 703-677-1120) almost 6 years ago

You are right.  Don't just blurt out what you do, but in the course of the conversation, there will come a time to ask them what they do for a living.  They usually will then ask what you do and there is your invitation to give your 30-second commercial.  Keep it brief and let them know that if they wish to talk further they can call or email you.  By the way, the information is on your card, right?  Good job!

Posted by Roger Stensland, Let's Move! (Keller Williams Realty Puget Sound) almost 6 years ago

Hello Melissa,

Great blog - this is not a business for the shy, have conversations and share!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) almost 6 years ago

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