Speaking Up about Home Staging

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More Model Staging a continuous color pallet

This was a 5 bedroom home that we staged for a local home builder in a developing community.  They said that the sales have been stagnant and they are hoping staging will help sell this unit.  They wanted this home and other model (3 bdrm unit - all rooms both homes) featured in the blog "Model Home v.s. Staged Home... What you've been waiting to see... " staged in a mere 3 days time.  Ok, technically it did end up taking us 4 1/2 days, but we tried!  The budget was $4500 for a 3 month contract.  I own everything in this home and rented it to the builder....

     

     

     

 

Of course there were a lot more rooms I didn't add to this blog (how many photos do you really care to see?).  You will notice that the colors are pretty much the same through the home.  Not only does this help keep the buyers feeling the 'flow' of the home but it also helps me with inventory usage when we unstage this home later.  I didn't include the before photos because I feel that these speak well enough on their own.  Let me know if you would like me to edit & add them. 

The cost of this job is minimal for the builder when compared with the costs of having an interior designer come and 'decorate'  the home.  It is also much more cost effective than having a model sitting and not selling.  Staging should always be considered when sitting with an empty home. 

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Melissa Marro, a published artist, now turned staging advocate and national speaker speaks her mind about real estate and the home staging industry.  In her 'no holds barred' approach, audience members find real answers to the industries pitfalls and learn how to overcome them with tried and true information and guidance.  With marketing as her passion, she turned a small home based business into one of the nation's largest home staging and training facilities.  She now operates as the CEO of First Impressions Home Staging & Interior ReDesign as well as an instructor for Staging And Resign and regularly speaks at the StagerList Expos and Real Estate Staging Association (RESA)'s trade events.

For more information on having Marro speak at one of your real estate functions, please contact her at 843.822.2622 or email at marro.melissa@gmail.com

If you would like Marro's team to provide information on staging a property in the state of South Carolina, or the Greater Charleston Area, please visit www.WeStageSC.com, email marro.melissa@gmail.com or call 843.822.2622.

Comments

I like it! You kept it simple with just enough furnishings to give the impression of what it will be like when owner occupied. No drapes = lots of light!
Posted by Rosario Lewis, GRI ~ DDR Realty, Orange County, NY (DDR Realty) over 2 years ago
Love the colors, Melissa. Always one of my favorite combinations since I was a child in Burlington, NC. In the fall, I could look out my bedroom window at tall oak trees changing color against the blue sky. I always enjoy your posts!
Posted by Suzanne Stephens ~ Myrsol, Point2Agent & Wordpress Design (Stephens Design) over 2 years ago

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