Speaking Up about Home Staging

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Million Dollar Listings - no really!

Ok, I was doing a little prospecting the other day and was shocked to see some of the photos on MLS.  Today I thought I would blog about this including some actual photos of homes that are active on MLS.  Each of these homes have been listed since at least January 1, 2007 & are OVER $1 MILLION!!!

     

   

 

Ok, now here's the thing.  I didn't have to look hard for any of these.  I'm sure there are even worse ones.  I actually pulled 6 photos that look similiar to these out of ONLY 30 homes - there are currently 291 active listings OVER $1M that have been listed since before 01.01.2007.  What are these homeowners thinking?   I apparently need to get on the wire and get in touch with some of these agents!  They NEED me!

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Melissa Marro, a published artist, now turned staging advocet and national speaker speaks her mind about real estate and the home staging industry.  In her 'no holds barred' approach, audience members find real answers to the industries pitfalls and learn how to overcome them with tried and true information and guidance.  With marketing as her passion, she turned a small home based business into one of the nation's largest home staging and training facilities.  She now operates as the CEO of First Impressions Home Staging & Interior ReDesign as well as the Executive Director of Certified Staging Professionals International Training Academy (CSPI) - the world's largest Staging Training Organization, and regularly speaks at the StagerList Expos and Real Estate Staging Association (RESA)'s trade events.

For more information on having Marro speak at one of your real estate functions, please contact her at 843.822.2622 or email at marro.melissa@gmail.com

If you would like Marro's team to provide information on staging a property in the state of South Carolina, or the Greater Charleston Area, please visit www.WeStageSC.com, email marro.melissa@gmail.com or call 843.822.2622.

For more information on Marro's CSP Staging Training, please visit www.StagingAndRedesign.com, visit the CSP Calendar for dates or email marro.melissa@gmail.com.  Below is a list of Marro's current CSP Certification class dates:

February 6-8 Charleston, SC

February 16-18  Austin, TX

March 6-8  Atlanta, GA

March 13-15   Raleigh, NC

March 20-22   St. Petersburg, FL

April 10-12  Knoxville, TN

May 4-6  Covington, KY

May 18-20 Charlotte, NC

July 5-7 Memphis, TN

July 10-12  Charleston, SC

 

Comments

Boy you hit the nail on the head with this one.  I just got off the phone with one of my Realtors and asked her to please put a different picture on her listing.  The current picture shows are part of the roof that is damaged!
Posted by Bruce Bourgault, Vice President, Mpro (Central Pacific Homeloans) over 2 years ago

The bottom photo reminds me of a beach pad I had visited a few years ago on Balboa Island in Newport Beach. It makes me laugh how people will buy a second home for a million or two and put all their old furniture in it and then when they want to relax, they go sit in their old ugly and worn out furniture and say "ah, now this is living". 

 

Posted by Sheron Cardin - how2homestage.com (California Moods Inc) over 2 years ago

Melissa,

This just kills me.  I see this all the time here too.  I have a house in my neighborhood, that I have left staging info for, twice.    The pictures on MLS still show snow from the winter.  Hmmmm I wonder when it was listed?   The house despartely needs a lift and is listed at over 1 million.  I just shake my head.

Posted by No Longer Available over 2 years ago
Melissa, you have got to be kidding!
Posted by Marci Toliver, Anderson SC, Spartanburg,Greenville SC, Home Staging (First Impressions ) over 2 years ago
Lol... wow what are they thinking?
Posted by Spokane Mortgage over 2 years ago

lol, I actually like the dining room...what does that say about me?!

 

Posted by Toronto's 2 Hounds Design: Decorating + Staging (2 Hounds Design + Home Staging) over 2 years ago
Melissa, what a shame they are showing them like that....I see so much potential in them! 
Posted by Carole Provenzale Owner, Feng Shui Long Island & New York (Feng Shui Long Island & New York City) over 2 years ago
That kitchen is just not worth a million dollars.  I think it needs more than your help.  The bedroom, on the other hand, could definitely benefit from your talent.
Posted by Jim & Maria Hart ~ Charleston, SC Real Estate (AgentOwned Realty) over 2 years ago
So many homes for sale, so little time...
Posted by Sue Argue - NH Home Stager (Staged First Impressions) over 2 years ago
I love the furniture showroom look. I think that look it is in for the summer.  
Posted by Maureen Henry - Rockland Home Staging over 2 years ago
As I say...the furniture has the wrong address for the house!!! When the lifestyle fits the pricetag a buyer will be inspired.
Posted by Paula Springer A.S.P. (Key Elements Inc. Home Staging & Interiors) over 2 years ago

Bruce - Sometimes I have to wonder if agents understand what the photos are for. 

Sheron - not me!  I like things pretty, even (especially) when I'm on vacation!  I'm a firm believer of not saving the 'good stuff' for special occassions.  I like my 'good stuff' when I want it.  If I have a glass of wine, I drink it in my good crystal, etc.  I definately don't understand this mentality.

Joelle - You would be shocked how many Christmas trees I saw the other day when I was prospecting.  If the agents are going to earn 3% they need to come back to take a new set of photos - AND direct their clients on what to do to get the home sold (or hire us!)

Marci - sadly, no.  Not kidding.  That was only out of the first 30 homes & it wasn't even all of the photos I copied.

Scott - I think the answer is they aren't thinking!

Dane - The room is just a little too personal (and cluttered) for most potential buyers. 

Carole - I know!  A little wallpaper removal, paint, decluttering.  Can we please be hired to make these homes actually look like a million bucks?  NOT figuatively speaking!

Jim & Maria - we are in the same area!  These are Charleston homes.... let me know if you ever need any help!  Let me know if you know any offenders who need my help!

Sue - Doesn't it make you wonder why people complain they can't get work?

Maureen - LOL..... That was just funny...

Paula - Can I borrow that line?

 

Posted by Melissa Marro www.StagingAndRedesign.com www.WeStageSC.com (First Impressions) over 2 years ago
It is incredible what you get for 1 Mil these days!!
Posted by Pam Hofmann - Your Crossville, Lake Tansi & Fairfield Glade Specialist (Third Tennessee Realty & Associates, LLC) over 2 years ago
This is sad...very, very sad.  Go get'em Melissa!
Posted by Lori Kim Polk, Roseville, Sacramento Home Stager ( Stage Right Design : Home Staging Services) over 2 years ago
Yes they need you!  Must be the location, because it can't be the desirable living quarters!
Posted by Nancy Siau, RealtorĀ® Selling Coastal SC (Vintage Estates Realty an exclusive affiliate of Christie's ) over 2 years ago
I certainly wouldn't pay a million bucks for anything I saw in those photos. I should note however that I actually own those green and white striped couches shown in the back side of the last picture. I've never really liked the couches much and this picture doesn't help me like them anymore :)
Posted by A Crye-Leike Blogger, Angie Vandenbergh (Crye-Leike, Realtors) over 2 years ago
You sure said it Melissa... they need YOU! 
Posted by Venice Harris - Conyers, GA Real Estate Agent (Solid Source Realty Atlanta) over 2 years ago

Hi Melissa,

I can't believe that those houses are a million+ dollars! The really sad thing is that if we have these comments about the photos, you know potential buyers are saying it too! I wonder what their realtors are thinking?  

Posted by Penny Schoenbeck, AZ Home Styling (AZ Home Styling & Redesign) over 2 years ago

Melissa,

SURE the line is available...its gets a chuckle in presentations from time to time! Funny how my cousin in advertising could actually get away with charging a bazilllion dollars just for a brilliant line! Can you arrange a trade....the house for my words?

Posted by Paula Springer A.S.P. (Key Elements Inc. Home Staging & Interiors) over 2 years ago
Just goes to show that you can't buy good taste!! Wow, just amazing isn't it. The need is sooo great! Thanks for sharing, Rhonda
Posted by Rhonda Rawlins Home Stager Connecticut Home Stager-Glastonbury, CT (Glastonbury Home Staging) over 2 years ago

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