Speaking Up about Home Staging

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FINALLY - the buyer staged their home!!

I know, that sounds funny, right?  Well, you may remember this blog Would you like to have more showings for your listings?  I had an odd situation where the buyer for one of my staged listings has a home to sell but didn't believe in the power of staging.  This despite the fact that a man had just purchased a periwinkle and blue home.  (The homeowner had just painted and refused to repaint... sigh).  The home had been for sale for over a year and after staging went under contract in about 60 days.  This is what the agent had to say to the buyer regarding the staging....

"We first dropped the price to 200K and showings picked up (7 in one month).  Then a month later we staged it and showings really began to take off (39 in two months).  Staging cost, but it pays in the long run."   

Chris Facello, Agent, Carolina One Real Estate, Charleston Central Office

Well after several weeks the buyer (who is also a seller) decided that staging might just be worth it... (listen closely to the music from the heavens here...) 

Hopefully we'll have the same results for this seller as they provided for the seller of the home this seller just purchased..... did that even make sense?? lol....

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If you would like to be taught by CSP's Executive Director, Melissa Marro, see her class dates below and call 1-888-STAGING to reserve your seat. To learn more about becoming a Certified Staging Professional, visit www.csptraining.com.

  • July 28-30 CSP Certification Course - Charleston, SC
  • August 4-6 CSP Certification Course - Jacksonville, FL
  • August 11  CSP Elite Agent Training - Charleston, SC
  • August 13 CSP Elite Agent Training - Columbia, SC
  • August 25 - 27 CSP Certification Course - Nashville, TN
  • September 10-12 CSP Certification Course - Atlanta, GA
  • September 22-24 CSP Certification Course - Denver, CO
  • October 6-8 CSP Certification Course - Charlotte, NC
  • October 20-22 CSP Certification Course - Baton Rouge, LA
  • November 10-12 CSP Certification Course - Tampa, FL
  • December 1-3 CSP Certification Course - Jackson, MS

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First Impressions Home Staging & Interior ReDesign is a nationally award winning company owned and operated in Summerville, SC a suburb of Charleston, SC.  We provide high quality staging for both occupied and vacant homes in the greater surrounding areas and beyond!  For more information please visit, www.WeStageSC.com.  If you are interested in learning about making Home Staging your profession, please visit, www.StagingAndRedesign.com for more information.

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Melissa Marro, a published artist, now turned staging advocate and national speaker speaks her mind about real estate and the home staging industry.  In her 'no holds barred' approach, audience members find real answers to the industries pitfalls and learn how to overcome them with tried and true information and guidance.  With marketing as her passion, she turned a small home based business into one of the nation's largest home staging and training facilities. Selling her successful home staging company in January 2012, Marro is now a full time speaker and instructor for Staging And Resign and Real Estate Staging Association (RESA)'s trade events.

For more information on having Marro speak at one of your real estate functions, please contact her at 843.619.1593 or email at marro.melissa@gmail.com

 

Comments

It is good the buyer finally saw the light-sometimes a little something goes a long way.

Posted by Pat Champion (Coldwell Banker Camelot Realty) almost 3 years ago

I believe in staging a home. It makes all the difference in the eyes of potential buyers.

Posted by Stephen Orear, REALTOR®, CDPE Carson City NV Real Estate Specialist (Northern Nevada Real Estate - REMAX Realty Affiliates) almost 3 years ago

Melissa,

Such a great story. This just proves that buyers don't know why they like the staged home, there is just something wonderful about it. With your staging I have no doubt the buyer/seller will have the same results.

Posted by Anthea Click - Nashville Home Stager Selling Nashville, TN homes quickly! (Fresh Perspectives - www.InsideNashvilleHomes.com) almost 3 years ago

Melissa, beautiful Staging job! Great story. I'm sure a quick sale will make a believer out of the buyer/seller.

Posted by Annie Pinsker-Brown | Stage to Sell, Los Angeles Home Stager (Stage to Sell - LA Home Staging) almost 3 years ago

Update:  I received a call today from the agent and yesterday after we finished staging there were 2 showings ... apparently they received an offer today!!

Posted by Melissa Marro ~ StagingAndRedesign.com MarketReadyRealEstate.com (Staging & Redesign) almost 3 years ago

Melissa-Congratulations-just proves the power of staging!

Posted by Liz Carla (ERA North Point Realty) almost 3 years ago

I love it! This agent will be forever a believer in staging with this back to back experience.

Posted by Michele Reneau, Realtor, GRI ~ Charleston, SC Relocation Experts Team (Certified Staging Professional (CSP) Elite Instructor) almost 3 years ago

What makes sense is your great work!    That home empty would have sat on market a long time.

Posted by Connie King (CK Staging & Design, Sevierville, TN) almost 3 years ago

Great job and congrats on the offer! I often tell Realtors who have a buyer with a house to sell that they need to make sure that house is staged. But, it's been a slow learning curve for Buyer's Agents here...glad you had a better outcome!

Posted by Kathi Presutti--RE:STYLE LLC (RE:STYLE LLC) almost 3 years ago

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