I'll admit it. For the past few years I've been completely jealous of many of you stagers here in AR. You with your flashy 2 days on market, 10 days on market, etc. I sat here in Charleston thinking, we are making a difference, but I want numbers like that. Once in a while we would get something fabulous - my best story ever was a home that had been for sale for 8 months with no bites, an hour after staging there was an offer, then a backup 3 days later! That really was so seldom that is almost felt like telling tall tales though. I don't like to set unrealistic expectations for my clients. We've been quite comfortable telling them things like - normal days on market 90, ours is 45 in this neighborhood.... lately, we've been seeing things a bit differently though....
A couple of weeks ago I staged a charming Mt. Pleasant condo - it hadn't been listed yet.... 9 days after listing and it's suddenly in pending status. I contacted the agent and he said, "You made the deal happen. It was the first showing."
The odd thing about this is that it's been happening almost every week these days. Nine of the properties we've staged since January have gone uner contract in the 1-12 day range!
I had to ask one of my clients if she had notices the market being more 'hot' than usual - were things picking up? She admited that they aren't. Things are about the same as they've been. So, what's going on??? Certainly nothing that I'm going to complain about, but wow!! Suddenly I don't feel the need to be as jealous as I used to be - we have our own stats and they are fantastic!!
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First Impressions Home Staging & Interior ReDesign is a nationally award winning company owned and operated in Summerville, SC a suburb of Charleston, SC. We provide high quality staging for both occupied and vacant homes in the greater surrounding areas and beyond! For more information please visit, www.WeStageSC.com. If you are interested in learning about making Home Staging your profession, please visit, www.StagingAndRedesign.com for more information.
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Melissa Marro, a published artist, now turned staging advocate and national speaker speaks her mind about real estate and the home staging industry. In her 'no holds barred' approach, audience members find real answers to the industries pitfalls and learn how to overcome them with tried and true information and guidance. With marketing as her passion, she turned a small home based business into one of the nation's largest home staging and training facilities. She now operates as the CEO of First Impressions Home Staging & Interior ReDesign as well as an instructor for Staging And Resign and regularly speaks at the StagerList Expos and Real Estate Staging Association (RESA)'s trade events.
For more information on having Marro speak at one of your real estate functions, please contact her at 843.822.2622 or email at marro.melissa@gmail.com
If you would like Marro's team to provide information on staging a property in the state of South Carolina, or the Greater Charleston Area, please visit www.WeStageSC.com, email marro.melissa@gmail.com or call 843.822.2622.
Thanks Melissa-
I actually staged a house today! I looks great!
Homes that are staged sell 32% faster than those that are not! I'm a firm believer that this is true!
Staging works, Good job!
Hey, what can you say, when you're good, you're good. :) Just roll with the punches! Congratulations on your successes over the last few months and hopefully many more of those 1-12 offers coming in after your staging efforts.
Chanda panda
I am not at all surprised. Funny to hear you say you are actually jealous of other stagers. It's you that I have always looked up to. I want to be you when I grow up!
Melissa~ You said~ Nine of the properties we've staged since January have gone under contract in the 1-12 day range!
That is something we can ALL be envious of :)) Congratulations!
Melissa, we are seeing a bit of this same thing here in Indy. Obviously business is off a bit from previous years. Last year at this time we had staged around 40 homes through May where this year we have staged around 30 in that same time period, however what we are staging is selling and they are selling remarkably fast. We have even had occurrences in the last 30 days where two of our staged vacant home pended in 10 and 14 days. Both deals fell through becausee of buyer financing issues. Then both home pended again with new buyers in 14 and 18 days.
By the way, Linda and I have seen your work and there is no doubt that you have a real gift for that South Carolina Low Country look. When I walked into your homes I was really taken by the fact that I should be there, living that life style. The emotional connection is overwhelming.
Melissa ~ Congrats on these great stats! I'm going to reblog this and hope our local realtors start to seriously consider staging as part of their marketing plan.
I think we go along thinking not much about stats until we begin keeping them. and Whala...something we've done works well. Not a surprize considering the source. That's a great photo of you and Bevin.
Hi Melissa...Whatever is creating the good stats is a good thing! Congratulations and here's to increasing your streak.
Kate
Wow, that's really great! I know somebody that lives in Mt. Pleasant - so small is the world. ~Rita
Awesome results Melissa! You and your team members have worked hard to accomplish these impressive stats. Enjoy and continued success!
Melissa: Being one of your fans here on AR, I know you do an awesome job with emotional connection and highlighting key areas.I also think that when buyers are looking at multiple homes as they do in this market, subconsciously they are drawn back to your homes because you do such a great job. Congrats on the quick turnarounds and may they continue Melissa!
Congratulations, Melissa! Those are stats to be proud of!
Love the new photo of you.
Your stats prove it. Staged homes sell faster.
Maybe the agents around you who don't see a difference in the market NEED to see your stats.
Melissa, I am with Sharon 100% - those statements of being jealous made me smile. :) You are an extremely talented stager and all of the business you have is proof. It is certainly encouraging on off days to know that even the best of us has insecurities at times. You are inspiring to all of us and thank you for sharing all that you do! Congrats by the way on all of the awesome stats!
Hi Melissa, I'm not a braggart either, and some of the others' stats made me shy also, but it seems my stats are better than the average in my area (DC), too, I think. Who knew? What we do to homes REALLY does make the difference. Yay us!!!
Melissa, I don't know what is causing the difference in your new stats but I do know that your work has always been exceptional... so no surprise that the stats are showing that...