St Augustine, St Johns County Real Estate & Home Staging


Tell me what's the difference between these 2 homes?

Recently I learned of some pretty interesting statistical data from one of our real estate agents.  I had to check them out myself.... to see why the tale of these two listings was so very different....

crab walk

checking out the MLS listings.... there isn't too much of a difference between the 2 homes.  They are similar in size.  They are only a few doors down and both are on the same side of the street with similar views.  They closed within 6 days of each other....

home staging charleston

Overall, the layouts and amenities of both homes are pretty similar (these are in fact the MLS photos from both homes).  Comperable #1 actually has a pool and a hot tub.  Comperable #2 has the caption FROG = FROG underneath.... hmm.... personally I would prefer to have a pool & hot tub than frogs - particulary during the warm Charleston summer months. 

So, have you figured out the difference between these two homes?  I bet you think you know the answer.... COMPERABLE #2 WAS STAGED... that's what you are thinking, right?

Well.... yes, it was.  Here's another interesting fact about them.  House #1 sold for $267,000.  It was on the market for 10 days.  House #2 was on the market for 31 days before receiving a full price offer (well... technically it was multiple offers) it closed for $350,000. 

In case you think property #1 was an anomoly, another house, again only a few doors down

crab walk

closed for $213,400 only a few days ago.... (not deepwater lot, $53,600 less than house #1)

So... why do you think house #2 closed for $83,000 more than house #1?


 Author Bio: Melissa Marro, Home Staging Industry leader, Realtor, and entrepreneur offers a unique perspective on New Home Construction, Resale Residential Real Estate, and Home Staging

For more information on buying or selling in the Fleming Island, Orange Park, or Jacksonville, area, visit or call Melissa Marro (marro.melissa at, Keller Williams First Coast Realty, for more information (904-466-2093).


Comment balloon 12 commentsMelissa Marro • April 18 2011 10:32PM
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