Ask realtors - successful ones - and they will tell you that in order to be really successful you will need to pick a specialization and market appropriately. There are many reasons for this including getting the most for your marketing dollar. Are you a jack of all trades in the industry, or have you fine tuned your business? Believe it or not, fine tuning can earn you a higher paycheck!
Most people who are new to any business are looking to make money any way they can. This is understandable. I always coach my students to examine what parts of the business they most enjoyed when in class. What were/are they most excited about? Handling both owner occupied and vacant staging can help to balance your bottom line in the beginning but in the long run finding the right nitch can secure the high referral rate you are looking for and keep your marketing budget at a minimum.
To be super successful, you must pack away your fears, box up the desire to get all of the pie, and learn to become a SPECIALIST in your field!
~Melissa Marro, www.StagingAndRedesign.com - become a member today!
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Author Bio: Melissa Marro, Home Staging Industry leader, Realtor, and entrepreneur offers a unique perspective on New Home Construction, Resale Residential Real Estate, and Home Staging
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For more information on buying or selling in the Fleming Island, Orange Park, or Jacksonville, area, visit StageListSellNEFL.com or call Melissa Marro (marro.melissa at gmail.com), Keller Williams First Coast Realty, for more information (904-466-2093).
